Screening For Life
DCC / Resources / Media Campaigns / Screening For Life
Screening for Life program had not been promoted in mass media. Focus groups told us there was confusion about this program—particularly about the cost of the tests. Our goal was to raise awareness in the uninsured and underinsured target audiences.
Screening For Life TV-Spanish
30 second spot
Screening For Life TV
30 second spot
Screening For Life Radio
Free pap test-60 second spot
Screening For Life Radio
Free mammogram-60 second spot
Screening For Life Radio
Free colon cancer screening-60 second spot
Screening For Life Outdoor

Billboards

Screening For Life Print
Newspaper/Magazine ad
Screening For Life Print

Newspaper/Magazine ad

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