Delaware Cancer Treatment Program
DCC / Resources / Media Campaigns / Delaware Cancer Treatment Program
When this landmark program was created to provide free treatment to any Delawarean who was uninsured or underinsured, campaigns were created to promote it. The messages were very simple and were written on a fifth-grade level to be sure details would be understood.
DCTP Radio
60 second spot
DCTP Radio
60 second spot
DCTP Outdoor
Billboard
DCTP Print
Newspaper/Magazine ad
DCTP Print
Newspaper/Magazine ad
DCTP Collateral
Brochure-Cancer Care Coordinators
DCTP TV
30 second spot
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